Will Your Company Follow the Dodo Bird?

Family business owners usually talk proudly of their firm’s “culture.” Stories are told and retold to emphasize a value, a desired behavior, or the importance of a principle. The culture of a successful family business is an important intangible asset; it may even have commercial brand value. At times, however, culture, like a thick hedgerow, can block vision and make needed change impossible.

The dictionary definition of culture is one thing:

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