All family members have a duty to be intentional about legacy

Anyone in a multigenerational family business has profound responsibilities centering on the concepts of “birthright” and “duty.” Let's break it down.

I define “birthright” as an individual's right to identify and assume his or her own values. Our actions are based on our values—what we believe is important. Through our actions we share our personal legacy, whether we are conscious of that or not. This “birthright” and opportunity come laden with responsibility—to yourself and to others—to be intentional about your personal legacy.

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